Full Name | |
Academic Degree | Ph.D. in Technical Sciences |
Position and Affiliation | Full Professor, Department of Industrial Engineering and Management, Faculty of Technical Sciences, University of Novi Sad |
City and Country | Novi Sad, Serbia |
Research Interests | Digital Communication, Business Communication, Corporate Communication, Internal Communication |
Additional Information
| Languages: Serbian, English, Slovenian. Dr. Lalić has over 80 scientific and professional publications. Her PR handbook (Examples of Good Practices in Public Relations, vols. 1–3) is considered as excellent guide for professionals and students. She was the editor and lead translator of the textbook Business Communication Today, published by Pearson Education. Dr. Lalić is a member of Serbian Public Relations Association, a member of EUPRERA and a national collaborator for Serbia for European Communication Monitor. |
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